Daily Schedule
Day 2, June 9
10:00am
10:00-10:30am
The Challenger Within: How Legacy Brands Stay Ahead of the Categories They Created
Tribeca X Main Stage
Daniele Foti VP, Marketing, Lavazza North America
Carlos Zepeda SVP, Strategy & Marketing - Wine & Spirits, Moët Hennessy USA
Jennifer Frees Chief Business & Marketing Officer, TIFF
Alison Weissbrot Moderator (Executive Editor, ADWEEK)
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in partnership with Lavazza
10:30am-11:00am
The Evolution and Future of Women’s Sports
Tribeca X Main Stage
Phil Cook CMO, WNBA
Keia Clarke CEO, New York Liberty
Rachel Epstein CMO, National Women's Soccer League
Sarah Spain Moderator (Host, "Good Game with Sarah Spain" & Content Director, iHeart Women's Sports)
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11:00am
11:00am-11:30am
Purpose Meets Premium: Storytelling as a Mission Tool
Tribeca X Main Stage
Alexis McGill Johnson President & CEO of Planned Parenthood Federation of America
Melissa Hobley Moderator (Global CMO, Tinder)
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11:00am-12:00pm
CONVERSATIONS WITH: AD CLUB OF NEW YORK YOUNG PROS & INDUSTRY LEADERS
Tribeca X Conversation Lounge
Paolo Provinciali Vice President of Marketing, Growth, Performance, and Operations
Khari Motayne VP, Engagement Strategy, CMI Media Group
Damien Reid Global Category Lead, Coca-Cola Trademark, WPP Open X
Jaquelyn Loya Director, Data Strategy, United Masters
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in partnership with The Ad Club of New York
11:30-12:00pm
Paving Your Own Way: How Creators Are Building Businesses on Their Own Terms
Tribeca X Main Stage
Cyrus Veyssi Comedian, Writer, and Content Creator
Vivian Tu NYT Bestselling Author & Founder/CEO of Your Rich BFF
Jo Cronk Moderator (Co-CEO, Whalar)
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in partnership with Whalar
12:00pm
12:00-12:30pm
The New Studio: How Dhar Mann Is Redefining Entertainment & How Creators Partner with Brands
Tribeca X Main Stage
Dhar Mann Founder, Dhar Mann Studios
Sean Atkins CEO, Dhar Mann Studios
Katie Deighton Moderator (Reporter, WSJ)
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12:30-1:00pm
Building Daphne: How Paige DeSorbo Turned Personal Style Into a Fashion Business
Tribeca X Main Stage
Paige DeSorbo Author, Entrepreneur, Actress, Creator, Host and Fashion Tastemaker
Sally Holmes Editor-in-Chief, InStyle
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1:00pm
1:00pm-2:00pm
Networking & Lunch Break
Tribeca X Lounge
2:00pm
2:00-2:30pm
Beyond the Feed: How Creators Design for the Spaces In Between
Tribeca X Main Stage
Blake Sabatinelli CEO, Atmosphere TV
Eni Popoola Digital Content Creator (@enigivensunday on TikTok)
Asher Grodman Actor, Director, Writer and Producer
Jen Walsh Moderator (Associate Director, Audience Development, Morning Brew)
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in partnership with Atmosphere TV
2:00pm-3:00pm
The Intern Effect: Inside InStyle’s Next-Gen Social Series
Tribeca X Conversation Lounge
Sally Holmes Editor-in-Chief, InStyle
Jonathan Borge Deputy Editor & Head of Entertainment, InStyle
David Burelson Host, Creator and Actor
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2:30-3:00pm
Beyond the Interview: Sports, Style, and Social Impact
Tribeca X Main Stage
Taylor Rooks Two-time Emmy Award-nominated journalist & Host of NBA on Prime
Aurora James Founder, Brother Vellies & Fifteen Percent Pledge
Zuri Hall Moderator (Co-host of NBC's American Ninja Warrior & Access Hollywood; Host of 'Not About Sports' )
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3:00pm
3:00-3:30pm
Building the Infrastructure: How Creators Own Their Work and Build Sustainable Businesses
Tribeca X Main Stage
Yancey Strickler Co-Founder, Kickstarter, Metalabel, and Dark Forest OS
Gus Wenner Former CEO, Rolling Stone, Executive Chairman, Public Opinion, & CEO, Wenner Media
Jack Coyne CEO & Co-Founder, Public Opinion
Mark Stenberg Moderator (Senior Media Reporter, Adweek)
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3:30-4:00pm
Stories from America's Dining Room
Tribeca X Main Stage
Nubia Murray Senior Director, Brand Communications - US Impact, McDonald’s
Kristin Kosha Storyteller
Kevin Wilson, Jr. Oscar-Nominated Filmmaker
Gia Peppers Moderator (Award-Winning Journalist, Host, and Founder of Creatives of Faith)
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in partnership with McDonald's
3:30pm-4:30pm
The Future of Creative Power
Tribeca X Conversation Lounge
Sheldon Candis Director, They Fight (Tribeca 2026 Premiere)
Desus Nice Creator, Host, and Executive Producer, Desus Pieces
Bukky Ojeifo Global Director, Brand Innovation & Strategy, Ogilvy
Justin Thomas-Copeland Moderator (CEO, The 4As)
David Jones Founder & CEO, The Brandtech Group
Dani Jackson Founder, the Cre8tors
Chaka Sobhani Global Chief Creative Officer of TBWA
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in partnership with The 4As
4:00pm
4:00pm-4:30pm
From Content to Culture: How Brands Become Entertainment
Tribeca X Main Stage
Josh Stern AVP, Brand Strategy and Investments, DIRECTV
Alice Ma Co-Founder & CEO, Mad Realities
Suzanne Lindbergh Global Head of Social Media & Influencer, Intuit
Emmy Liederman Moderator (EMARKETER)
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in partnership with DirecTV
4:30pm-5:00pm
Purpose, Legacy, and the Power of Showing Up
Tribeca X Main Stage
Judith Light Tony and Emmy Award-winning Actress
Michael Kors Designer
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5:00pm
5:00pm-6:00pm
Tribeca X Awards
Tribeca X Main Stage
6:00pm-8:00pm
Tribeca X Awards Reception
Rooftop, Spring Studios
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