Daily Schedule
Day 1, June 8
10:00am
10:00-10:30am
Passing the Torch: Storytelling Across Generations in a Changing World
Tribeca X Main Stage
Antonio Lucio Global Chief Marketing & Corporate Affairs Officer, PayPal
Irene Sofia Lucio Actor, Writer, Producer, Liberation on Broadway
David Sable Moderator (Executive Vice Chair, Stagwell)
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10:30-11:00am
Building Brand Universes: Cross-Platform Storytelling & Ecosystems
Tribeca X Main Stage
Christina Miller CEO, Spin Master
Lucas Shaw Moderator (Managing Editor, Media & Entertainment Bloomberg News)
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11:00am
11:00-11:30am
Access Granted: Redefining Premium Through Cultural Storytelling
Tribeca X Main Stage
Elizabeth Rutledge CMO, American Express
Jeanine Poggi Moderator (Editor-in-Chief, Ad Age)
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11:00am-12:00pm
Built to Be Experienced
Tribeca X Conversation Lounge
Kate Oppenheim Managing Partner, m ss ng p eces
Bryce Norbitz VP, Tribeca Studios & Artist Development
David Fortune Filmmaker & Tribeca X Advisor
Bill Moseley Director of Marketing & Experiential, AT&T
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in partnership with m ss ng p eces & Tribeca Studios
11:30-12:00pm
The Business of Being Yourself: How Creators Build Sustainable Empires
Tribeca X Main Stage
Michelle Khare Creator and Host of Challenge Accepted
Chris Rosen Moderator (Deputy Editor, The Ankler)
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12:00pm
12:00-12:30pm
Extending Sports Sponsorships into Entertainment Wins
Tribeca X Main Stage
Marc Gilbar President of Brands, IP, & Partnerships, Imagine Entertainment
Frank Igrec Director, Creative & Entertainment - DICK'S Sporting Goods
Ariana Rotstein Senior Producer, Original Content - Fox Sports
Alyssa Meyers Moderator (Senior Reporter, Marketing Brew)
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12:30-1:00pm
Closing the Trust Gap: Documentary Storytelling in the Age of AI
Tribeca X Main Stage
Daniel Kopec Director of Production, Customer Marketing, Microsoft
Rachel Nussbaum Founder, Specular Studios & Producer, Microsoft
Farra Kober Moderator (VP, StoryWorks Americas at BBC Studios)
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in partnership with Microsoft
1:00pm
1:00pm-2:00pm
Networking & Lunch Break
Tribeca X Lounge
2:00pm
2:00-2:30pm
From Viral to Valuable: Building Creator Franchises That Last
Tribeca X Main Stage
Aaron Sisto Co-Founder and CEO, Chronicle
Stephanie Smellie Head of Business Development, Patreon
Fred Asquith TikTok Film & TV Creator
Joivan Wade British actor and entrepreneur, Co-Founder & CEO of Wall of Entertainment
Megan Segarra Moderator (Executive Producer, Blackweek & Creator Business Consultant)
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in partnership with Chronicle and Tiktok
2:00pm-3:00pm
The New Creative Infrastructure
Tribeca X Conversation Lounge
C. Craig Patterson Director
Benjamin Michel Co-Founder, Asteria
Croi McNamara Moderator (AWS Studios)
Annie Ayres Head of Music & Brand Partnerships, Untold Studios
Josh Bagnall Lead Technologist, Untold Studios
Thomas Winkler Head of Publisher, Songwriter, and Society Relations, Amazon Music
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in partnership with AWS
2:30-3:00pm
From Network to Owned: How Creators Are Building New Media Empires
Tribeca X Main Stage
Michael Symon Chef, Restauranteur, & Co-Host of Chewed Up
Clinton Kelly Emmy-Award Winning TV Personality & Author, Co-Host of Chewed Up
Nicholas Panagopulos President & Executive Producer, Simple Alien Inc.
Kathi Chandler-Payatt Head of Content Acquisition, LG Channels
Lucia Moses Moderator (Senior Correspondent, Business Insider)
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3:00pm
From Passion to Product: Building a Culinary Brand That Lasts
Tribeca X Main Stage
Brooklyn Peltz Beckham Founder of Cloud23
Jeff Day CEO of Cloud23
Claire Saffitz Moderator (Cookbook Author, Recipe Developer, & YouTube Host, Dessert Person LLC)
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3:30-4:00pm
The Creative Handoff: Two Generations on Storytelling, Risk, and What Comes Next
Tribeca X Main Stage
David Droga Vice Chair, Accenture
Finn Droga Writer/Director, Narradora
Luz Corona Executive Director, The Clios
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3:30-4:00pm
The Future of Brand-Integrated Pop Culture Shows with MGX Creative & Coachella
Tribeca X Conversation Lounge
Karam Gill CEO, MGX CREATIVE
Mikhail Mehra Original Content, Coachella
Ike Adler Executive, Coachella
Gillian Follett Moderator (Ad Age)
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4:00pm
4:00pm-4:30pm
Behind the Mic: The Business of Building Audio Empires
Tribeca X Conversation Lounge
Gary Coichy Founder & CEO, Pod Digital Media, the first and largest multicultural podcast network
Rachael King CEO, Pod People
Giancarlo Bizzarro Moderator (Vice President of Sales, Crooked Media)
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4:00pm-4:30pm
The Writers Behind the Phenomenon: How Authentic Storytelling Creates Global Brands
Tribeca X Main Stage
Danya Jimenez & Hannah McMechan Writers
Versha Sharma Journalist, Former Editor-in-Chief, Teen Vogue
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4:30pm-5:00pm
The Innovators: How NFL Films Is Rewriting the Playbook for Sports Storytelling
Tribeca X Main Stage
Jessica Boddy VP Business Affairs and Commercial Operations, NFL Films
Keith Cossrow VP and Head of Content, NFL Films
Jodain Massad Director, Development & Innovation, NFL
Leslie Blount Moderator (Senior Reporter, Campaign US)
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5:00pm
5:00pm-5:30pm
FADE: Culture, Legacy, and the Stories We Carry
Tribeca X Main Stage
Emory “Vegas” Jones Founder, Bet On Yourself
Eric “Ptah” Herbert Director, ArtruGroup
Chief Johnson Lead of Global Entertainment PUMA
Raymond Smith Moderator (Artist Marketing, Director, Roc Nation)
Carl Lamarre Moderator (Executive Editor of R&B/Hip-Hop at Billboard)
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5:30PM-6:00PM
How Brands Can Become Platforms for Culture
Tribeca X Main Stage
Cedric the Entertainer Partner, AC BBQ Founder, Setta Wines
Abby Phillip Moderator (CNN Anchor, NewsNight with Abby Phillip)
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