Foti is VP of Marketing for Lavazza's North American business, leading brand growth across the U.Foti is VP of Marketing for Lavazza's North American business, leading brand growth across the U.S. and Canada. Trained in finance at Bocconi University and the Stockholm School of Economics, he built his career across GE Capital, Coca-Cola HBC, Reckitt Benckiser, and L'Oréal before joining Lavazza in 2021. Born in Italy, his instinct for coffee runs deep — espresso was less a beverage than a daily ritual.

Zepeda is SVP of Strategy & Marketing for wines & spirits at Moët Hennessy USA. Carlos joined Moët Hennessy USA as vice president for Belvedere Vodka in 2014, leading the brand's US business and marketing agenda. He served as VP of Marketing for Havaianas and spent 10 years at PepsiCo. Carlos is the co-chair of the ANA Educational Foundation's Talent Forward Committee, holding degrees from Instituto Tecnológico de Monterrey, Northwestern University and Executive Education at Harvard.

Jennifer Frees, TIFF's Chief Business and Marketing Officer, sits at the intersection of cultural impact and transformational business growth. With two decades of experience across public, private, and non-profit sectors, she is a pioneer of values-aligned collaborations in entertainment and has consulted for creative industries in 20+ countries.

Alison Weissbrot is executive editor at ADWEEK, overseeing agency, brand and creative news coverage. She was previously editor in chief of Campaign US and spent nearly five years at AdExchanger covering agencies and convergent TV. She is based in New York.