From Viral to Valuable: Building Creator Franchises That Last

MONDAY, JUNE 8
2:00-2:30pm
Tribeca X Main Stage
SEE SCHEDULE
As platforms shift and audiences become increasingly fragmented, today’s most successful creators are thinking beyond viral moments to build enduring businesses, loyal communities, and long-term IP. This conversation explores what it takes to move from attention to sustainable cultural relevance and the ecosystem helping make that possible.
GET YOUR 2026 PASS

Aaron Sisto

Co-Founder and CEO, Chronicle
Sisto is Co-Founder & CEO of Chronicle Studios, an AI-driven media company backed by Patron, Point72 Ventures & others. Previously, Sisto was a Partner at Eric Schmidt's First Spark Ventures and an investor at In-Q-Tel, the CIA's venture arm. He currently serves as advisor and board member to a number of startups and VC firms. Sisto holds a PhD in AI and Quantum Simulation from Stanford University.

Stephanie Smellie

Head of Business Development, Patreon
Stephanie Smellie is a business development strategist at the intersection of entertainment, creators, and emerging tech. As Head of Business Development at Patreon, she leads strategic product and channel partnerships to enhance offerings for creators and their core fans. Previously, she led partnership functions at Dapper Labs, Spotify, and iHeartMedia.

Fred Asquith

TikTok Film & TV Creator
Fred Asquith is a movie critic and podcaster @fredasquithonfilm, providing accessible insight into the world of the cinephile. In the past 12 months he has interviewed the likes of James Cameron, Rachel McAdams and Stanley Tucci to viral acclaim, as well as appeared as 1 of 3 featured panelists on the UK broadcast of the 2026 Academy Awards.

Joivan Wade

British actor and entrepreneur, Co-Founder & CEO of Wall of Entertainment
Joivan Wade is a British actor known for DC's Doom Patrol (HBO Max) and Bel-Air (Peacock), and Co-Founder & CEO of Wall of Entertainment — the award-winning digital studio behind 12B+ views and 100+ owned formats, creating content for Channel 4 & 4.0, Netflix, Amazon, Footasylum, Pretty Little Thing, Wingstop and more. Named Studio of the Year 2025, represented by WME, and now launching originals on Tubi.

Megan Segarra

Moderator (Executive Producer, Blackweek & Creator Business Consultant)
Megan Segarra is an executive producer working at the intersection of advertising, marketing, technology, and culture. With 15+ years leading creative productions and experiences, she is a Production Management Expert and the founding Executive Producer of BLACKWEEK. She specializes in culture-driven storytelling, operational excellence, and building high-performing creative teams.